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  • Monday, Oct 16th
    9:45 AM – 10:30 AM  
    Does Your Website Have What It Takes to Convert Leads to Move-Ins?
    Location: Marquis Ballroom 6-8
    Moderator: Mark Ham – G5
    Presenter: Gary Fernandez – Trustwell Living, LLC
    Presenter: Eric Varin – The Aspenwood Company
    Presenter: Sidarany Phillips – Clearwater Living
    Digital Marketing Case Study
  • Tuesday, Oct 17th
    2:30 PM – 3:15 PM  
    Panel Discussion: AI, Large Language Models (e.g., ChatGPT) for Lead Quality, Generation, and Team Productivity
    Location: Marquis Ballroom 6-8
    Presenter: Emily Tucker – Trilogy
    Presenter: Amy Elliott – Life Care Services
    Presenter: Wes Fuller – FURTHER
    Presenter: James Johnson – Further
    Digital Marketing Case Study
  • Wednesday, Oct 18th
    11:00 AM – 11:45 AM  
    How Digital Marketers Can Show ROI by Supporting Their Sales Teams
    Location: Marquis Ballroom 6-8
    Moderator: Katie Beaver – Creating Results
    Presenter: Elizabeth Fandel – FellowshipLife
    Digital Marketing Case Study