Partner
The Vectre
Hoyle Koontz is a partner at The Vectre, a relatively new company established in the midst of the pandemic with two talented design and development associates, Julien Coutellier and Kate Reece. Together, this trio has launched a new platform called YourTour, which enables senior living communities to create personalized sales experiences for their prospects. YourTour leverages a collective of 30 years of digital marketing experience and deep knowledge of the senior living industry. The Vectre's mission is to continue to deliver cutting-edge solutions that enhance the senior living visitor's conversion path to becoming a resident.
With over 25 years of marketing and communications experience, Hoyle is a passionate storyteller, entrepreneur, and senior living advocate. Apart from The Vectre, he has co-founded and grown two successful start-ups that specialized in interactive content and SaaS products for senior living communities, helping them to optimize their communication and sales engagement across multiple touchpoints and audience groups. His second company was acquired by a large national marketing agency in 2017, where he became VP of Product Development and Management. His team was specifically dedicated to innovation in the senior living space.
Disclosure information not submitted.
Selling the Opus Approach to the Forgotten Middle Market
Monday, October 16, 2023
10:45 AM – 11:30 AM